FullThrottleMarketer.net
The Only Two Reasons They Ever Look Away.
Ever since I started my own home based business and having been on many prospecting calls, I have found that it really only boils down to one of two reasons why anyone won't buy, get started, sign up, order, etc.
- They Are Not Ready Yet
- You Are Not The Leader They Are Looking For
Now there are tons of different ways that someone might say no to you, but in reality they all boil down to one of these two reasons. Let's elaborate a little on each of these here:
#1 - They Are Not Ready Yet
When a prospect tells you that they are not ready yet, it does not mean that they will not be ready in the future. It only means that they are not ready to take action right now. Maybe this prospect is part of the wouldn't, shouldn't, couldn't crowd. Or perhaps they are just undecided - something that affects about 90% of everyone you contact. They have no resolution, no decision, and no forward progress. Ever. This is not something you have done to them and you must not take it personally. Most of these people are just conditioned to act this way and are programmed to doubt themselves as well as those around them. As a result, they don't decide and ultimately never moving from where they are.
Some people cannot move forward because of a preoccupation with other commitments and to start something with you would lead to an overwhelming environment. This can also be the case for successful people who multi-task and have multiple streams of income. Many times these can be your best business partners. When they are ready for a change, you could possibly be propelled to new success. Their past history of success will often repeat itself and they will become a top producer on your team.
Critical thinkers will usually not get started either. These are people who after looking or listening to information does not see an opportunity. They will object with statements like "I don't think anyone would pay $20 for a bottle of Product X" or "Who would buy that service for $500?" or "Nobody I know would do this." What they are really telling you is that they would not pay for this or do this, so they project onto everyone that nobody else would either. They may even try to convince you that your opportunity is not very good.
Whatever you do, don't take it personal. Just thank them for their time and show them the door. Let them know that if they ever get serious about changing their lives that they should feel free to get back in touch with you. However, many times you won't even want them to, so don't say it if you don't mean it.
Sometimes you even get a prospect to move forward and get started with your product or service, but the action stops there. They just don't act on what they just purchased. They may read the information, use the pills/juice/service, but they are just not ready to start marketing yet. Don't confuse knowledge with power. Applied knowledge is power, so if someone knows about the opportunity or has the information but does not act on it, it is because they are just not ready yet. Their belief in the opportunity's potential affects their actions, which affects their results, which affects their belief, which feeds what they believe is possible and the cycle of procrastination will continue.
Remember to keep these people in you contact list, in an autoresponder or follow up file, and perhaps they might even contact you and ask what they need to do to move forward. This is a good thing - your best partners are the ones that come to you.
#2 - You Are Not The Leader They Are Looking For
When I say leader, this can mean anything from "marketer" to "advertiser" to " salesperson" to "information provider" to "business partner". No matter what title you give yourself, you must continually improve on yourself. When I first started and was struggling to enroll anyone into my business, I realized that the only thing keeping the prospects (that I hadn't weeded out who were not ready) from getting started was ME!
My doubts and fears of success, failure, leadership, responsibility, etc. were so strong and so obvious and I repelled good people who might have joined if I was more comfortable with myself. I liked my business, my product, my opportunity; I just didn't believe in myself.
I found that the biggest reason that people will not see you as the leader they are looking for is not because your product/service is not good, but because they see you as you see yourself. With all the doubt, fear, uncertainty, low self esteem, etc., why would anyone ever buy from you when you are not even sold on yourself yet?
When you start to feel good about you and what you can do with your business, then other people will too. When you gain peace of mind and emotional autonomy, other people will sense your self esteem and rock solid belief and want to be a part of whatever product, company, or system you are aligned with.
So many times we work on building our business, but forget to work on ourselves. Many times, you need to work on yourself more. There are tons of books, CD's, mentoring programs, coaching, etc. All of these great things will greatly assist you in developing your mindset, your belief system, and your attractor factor. This is part of the law of attraction, and when you become attractive to others, they will want whatever it is you have to offer.
Posts
